Selling property with custom property brochures is a great way to generate more leads, market a listing, and impress potential buyers. A professional brochure has several ingredients stirred into it: premium paper, high-quality photographs displayed at their highest resolution, and well-worded text. Amateur cell-phone pictures and sloppy writing send a totally unprofessional message to your target audience.
Despite the ever-growing focus on digital marketing, real estate agents still rely on property brochures to attract and convert clients. These highly illustrative, informative publications help potentials remember listings they’ve seen and can influence the way in which they view properties. It is for this reason that they must be designed well to stand out from the competition and be as appealing as possible. Also read https://www.4brothersbuyhouses.com/we-buy-houses-in-silver-spring-md/
Real estate brochures need to be updated regularly to reflect price changes, new listings, and neighborhood information. Staying updated is a form of responsive customer service and also instills confidence in your clients that you’re knowledgeable and committed to your business.
A brochure’s cover is the first thing a client will see, so it needs to be attractive and eye-catching. It’s a good idea to use a captivating photo on the cover and then add some small brand assets, such as your business name and logo. You may want to include a call to action on the cover, such as “contact us for more info” or “view this listing.”
The inside pages should provide all of the important information about a property. This includes a detailed list of features and amenities, a map with the property highlighted, and a description of the community. It’s also helpful to include testimonials or reviews from previous clients, as this can increase a potential buyer’s trust in you and your services.
In addition to the important listing information, it’s a good idea to include your contact details at the bottom of each page. This will make it easy for prospective buyers to reach you if they have any questions. It is also a good idea to proofread your brochure carefully before sending it off for printing. Typos and factual errors can easily ruin your hard work, so be sure to check it over multiple times and ask others for their feedback.
To help you create a professional-looking property brochure, BeFunky offers a wide range of ready-made templates. They’ve been pre-designed by professional graphic designers, so you can be sure that your brochure will have the right look and feel to hook your audience and present your properties in their best light. Their suite of creative platforms also includes a powerful and easy-to-use Photo Editor that’s perfect for retouching photos to make them look their absolute best. BeFunky is integrated with Pixabay, which means that you can easily access free photography to complement your beautiful property brochure designs.
